Category: What’s New in Technology

Cybersecurity Best Practices for the Holiday Season

The holiday season is when most people go on shopping sprees and travel. This season also witnesses a surge in online activities in today's digital world. Unfortunately, cybercriminals take advantage of this period to launch attacks. Therefore, cybersecurity should be...

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Social Media Marketing: A Game-Changer for Business Growth

Social media has evolved from a simple networking platform to a powerful business tool. Businesses today use these platforms with billions of active users worldwide to connect with their target audience. Social media allows businesses of all sizes to reach...

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Zero Trust Security Models: The New Standard Against Data Breaches?

As technology evolves, so have data breaches, which have become a significant threat to businesses of all sizes. We frequently hear reports of high-profile attacks on major organizations, global corporations, and even government agencies. Emerging technologies such as generative artificial...

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From Likes to Leads: Converting Social Media Analytics into Business Opportunities

Social media has become a powerful tool for helping businesses reach their prospects and customers. By using social media, a business can connect with its audience, build brand awareness, and drive sales. However, many struggle to convert social media engagement...

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The Future of Backlinks: Incorporating Artificial Intelligence in Link Building

Backlinks are the direct result of successful link-building efforts. The quality and quantity of backlinks a website receives are influenced by the effectiveness of its link-building strategies. Traditionally, link building has been a labor-intensive process, often requiring significant time and...

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